Property overview
Square footage, number of rooms or workstations, restrooms, flooring types, and any special surfaces.
Cleaning services · free template
Cleaning services proposal template
Cleaning proposals are won with a checklist. 'General cleaning' means something different to every client, and the gap is where complaints come from. This template lists tasks by area and frequency, so the client can see exactly what a visit includes before they compare your price to anyone else's.
What the client is really deciding: "What gets cleaned on each visit, and how often?"
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Section-by-section structure
Scope by area and task
Room by room, task by task: dust, vacuum, mop, sanitise, restock. This checklist is the heart of the proposal.
Frequency schedule
Which tasks are every visit, weekly, monthly, or quarterly. Deep-clean items belong on their own cycle so they are visibly priced.
Supplies and equipment
Who provides products and machines, whether green or specified products are used, and how consumables are billed.
Access, security, and staffing
Entry method, key or code handling, cleaning window, crew size, insurance, and background-check status.
Quality assurance
Inspection process, how issues are reported, and your response window for a re-clean. A named guarantee is a strong differentiator.
Investment and term
Price per visit and monthly total, initial deep-clean fee, contract term, and cancellation notice.
How to price this work
| Pricing model | Best when | Typical range |
|---|---|---|
| Per visit, recurring | Regular commercial or residential contracts | $80 – $600/visit |
| Per square foot | Larger commercial spaces | $0.05 – $0.20/sq ft |
| One-off deep clean | First visit or move-out | $200 – $1,200 |
Ranges are general market guidance, not a quote — price against the outcome for your client.
Mistakes to avoid
- Quoting 'general cleaning' with no task checklist.
- No initial deep-clean fee, so the first visit takes three times as long.
- Consumables absorbed into the price without a restocking line.
- No cancellation notice, so a contract ends with a text message.
- Ignoring access logistics, which cost real time on every visit.
Frequently asked questions
How do I stop clients comparing me on price alone?
The task checklist. When your proposal lists forty specific tasks and the competitor's says 'general cleaning', the comparison stops being about the number.
Should I charge more for the first clean?
Almost always. Price an initial deep clean separately and explain it as bringing the space to the standard the recurring price maintains.
What contract term should I propose?
Monthly with a 30-day notice is easy to say yes to. Offer a discount for a longer commitment rather than requiring one.
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